That's smartclean® technology for you. Five naturally derived powerful enzymes wrangle dirt + stains clean away. Leaving laundry smelling of heaven. Smart washing for colours and whites. - Plant-based stain fighting smartclean technology - Powerful stain shifter - Dermatologically tested - Fights dirt + stains - Keeps whites white - Shields against stains - Works in cold water - 98% bio-degradable ingredients - Certified cruelty free - Usage: 39 Washes - Origin: Made in EU