Intensive cranberry-red color depositing mask Bright vibrant red Creates intense and vibrant tone in blonde hair Creates beautiful nuances and tone in darker hair Best suitable for chemically treated hair Velvety cranberry red shade adds deep intensity to the hair. Velvet Cranberry is a cold red deep shade. Appears as an intense red in blonde hair and creates beautiful red nuances in dark hair. Rich conditioning formula gently tones the hair, strengthens and reduces breakage. Color retention technology locks pigments in the hair, which prolongs color retention. Leaves hair silky soft, with a beautiful shine.